Privacy Policy
Last updated: 30 June 2026
1. Preamble
The purpose of this privacy policy is to inform users of the site www.labelledusud.re how their personal data is collected, used, stored and protected, in accordance with the General Data Protection Regulation (GDPR) and with the French legislation in force.
By browsing this site, you accept the practices described in this policy.
2. Data controller
The controller of personal data is:
LA BELLE DU SUD
SAS – Simplified joint-stock company
SIRET: 991 851 841 00015
Activity: Hotels and similar accommodation (APE 55.10Z)
Address:
14 Rue de la Fontaine
97480 Saint-Joseph
Réunion – France
E-mail: resa@labelledusud.re
Telephone: +262 (0)6 93 92 53 01
3. Personal data collected
Depending on your use of the site, we may collect the following data:
- Surname and first name
- E-mail address
- Telephone number
- Content of your message
- Information relating to your stay or booking request
- IP address
- Technical information about your device and browser
- Browsing data collected via cookies, subject to your consent where required.
No sensitive data is intentionally collected.
4. Purposes of processing
Data is collected in order to:
- respond to requests sent via the contact form;
- prepare a quote or a proposal for a stay;
- communicate with travellers before their booking;
- improve the quality of the website;
- measure the audience and performance of the site;
- ensure the security of the site and prevent fraudulent use;
- comply with our legal and regulatory obligations.
We do not use your personal data for resale purposes.
5. Legal basis for processing
Processing is based on:
- your consent where it is required (audience measurement or advertising cookies);
- the performance of pre-contractual measures when you request a quote or a booking;
- our legitimate interest in ensuring the security, proper functioning and improvement of the site;
- our legal obligations.
6. Contact form
When you use our contact form, the information you provide is used exclusively to answer your request or to prepare your stay.
This data is never transferred to third parties for commercial purposes.
7. Cookies
Our site uses different types of cookies.
Necessary cookies
They allow the site to function properly and cannot be disabled.
Audience measurement cookies
With your consent, we use Google Analytics to measure site traffic and improve the user experience.
The information collected is aggregated and used for statistical purposes.
Advertising cookies
The site may use, after your consent, advertising technologies such as:
- Meta (Facebook Pixel)
- Google Ads
These tools make it possible to measure the effectiveness of our advertising campaigns and to offer more relevant content.
You can accept, refuse or change your preferences at any time using the cookie manager displayed on your first visit.
8. Recipients of the data
Personal data is exclusively accessible:
- to the directors of LA BELLE DU SUD;
- to the technical service providers necessary for the operation of the site (hosting, IT maintenance, statistical tools).
These providers are contractually bound to respect the confidentiality of the data.
9. Hosting
The site is hosted by:
o2switch
The creation, technical maintenance and development of the site are provided by:
Engineering & Marketing Agency https://e-ma.re
10. Retention period
Personal data is kept only for the time necessary for the purposes for which it was collected.
As a guide:
- contact requests: up to 3 years after the last exchange;
- anonymised statistics: in accordance with the settings defined in Google Analytics;
- cookies: according to the durations set by each service and in accordance with CNIL recommendations.
11. Security
We implement appropriate technical and organisational measures to protect your data against any loss, alteration, disclosure or unauthorised access.
Despite these precautions, no transmission over the Internet can be guaranteed as completely secure.
12. Transfers outside the European Union
Some services used on the site (in particular Google Analytics, Google Ads or Meta) may involve the processing of certain data outside the European Union.
Where this is the case, such processing relies on the protection mechanisms provided for by the GDPR, in particular the European Commission’s Standard Contractual Clauses or any other mechanism recognised as offering an adequate level of protection.
13. Your rights
In accordance with the GDPR, you have the following rights:
- right of access;
- right of rectification;
- right to erasure;
- right to restriction of processing;
- right to object;
- right to the portability of your data;
- right to withdraw your consent at any time where processing is based on it.
To exercise your rights, you can contact us at:
We will respond to your request as soon as possible and at the latest within one month.
14. Complaints
If you consider that your rights are not being respected, you may submit a complaint to the French data protection authority (CNIL):
15. Amendment of the privacy policy
This privacy policy may be amended at any time in order to take account of legislative, regulatory or technical developments.
The date of the last update shown at the top of this page is authoritative.